A003 / Future Stores
Lowe's Vision: In-Store Navigation
Future Stores
Finding what you need, faster
We are constantly exploring ways to enhance our customers' shopping experience within our stores.
Using indoor mapping and augmented reality, we've built applications designed to make in-store shopping easier.
What it is
Lowe’s Vision Navigation was a proof-of-concept launched in 2017 to help customers quickly
find products in stores through indoor maps
and depth-sensing.
In-store GPS
Lowe's Vision: In-Store Navigation leveraged Tango-enabled motion tracking, area learning and depth perception to guide customers through the store using a mixed reality interface.
The application, a first of its kind for retail, was built in partnership with Google's augmented reality technology Tango.
In 2017, customers who visited stores in Sunnyvale, California and Lynwood, Washington could use Tango-enabled smartphones to easily search for products, add them to a shopping list and locate the product within the store using augmented reality.
How it works
When a customer came in to Lowe's to get started on a project, they could use any Tango-enabled smartphone to create a list of their required items in the app and access product reviews and information to make an informed decision.
From there, directional prompts overlaid onto the real-world setting guide the customer to each item using the most efficient route around the store.
In March 2018, Google discontinued its Tango service in favor of AR Core. Lowe’s has been in close partnership with Google since the beginning of their efforts in augmented reality and will continue to work with Google as augmented reality becomes more widely available to consumers through AR Core.